Charlotte-based trio Side by Side embarks on tour Wednesday, but the cross country trip isn't your average tour. The band, who plays Snug Harbor Friday, May 6 with Garrigan and Modern Skirts, will be followed by a camera crew as it makes its way to Las Vegas.
It's all part of a "Billboard Magazine" battle of the bands. Once in Vegas Side By Side will compete with five other acts from across the country. Side by Side, which is made up of brothers Joseph and Michael Pepe and vocalist Joelle Kittrell, is representing the Southeast. The winner will perform at the 2011 Billboard Music Awards, which will be held May 22.
Chevy is providing the wheels and Billboard is sending the camera crew to document the tour. The popularity of the resulting webisodes factors into the competition as well. The group recently returned from a "Billboard"photo shoot in Los Angeles. You can see an interview with the band and a clip of the shoot here.